Arkansas Democrat Gazette

Arkansas Democrat Gazette,
20 Oct 2003, Laura Cartwright

This is not a product endorsement.  Oh, it's going to sound like one.  But really, all I'm going to do is tell what happened.  Honest.  What happened is this:  Information came across my desk about Natural FaceLift, a supposed non-surgical alternative to a nip-and-tuck face-lift or the very scary (to me, anyway) Botox phenomenon.  With low expectations (but an open mind), I decided what the heck--I'll check it out.  If it's at all impressive, I'll mention it to readers.

(Is it a cream?  A miracle pill?  Heaven forbid, but is it one those crazy elastic-band thingees that supposedly stretch your wrinkles up into your hairline? Eww...)

Turns out that Natural FaceLift is a mask to be used three times a week for 90 days, then once or twice a week thereafter for maintenance.  Also turns out that the sisters wanted to mak only half our faces so we could notice the results.  OK...

(Please let there be some results because these ladies are so nice and earnest, I was steadily thinking as the mask dried--it only took about 20 minutes, though it could have taken up to 30.)

Whoa, Cathy and I were impressed, to say the least.  Shocked, to say the most.  But, hey, we're highly imaginative ad eager to please.  (Sorry, Cathy, but we are.)  Later John noticed immediately which side had been done--I didn't tell him, either.  But he's such a sweetheart...I had to be sure.

So the next day at work, I showed my co-workers and told them I'd tried the mask on half my face.  Double whoa.  The mouths of all the women (I kept count) fell open.  Literally.  More amazingly, all the men said they could see the difference and that it was impressive.  Ben Krain, a photographer here who shot the accompanying photos, called it amazing and pointed out to me that it "really closes pores."  Bear in mind that journalists as a whole are a very skeptical lot.

After the women (even my show-me-the-facts counterpart Celia Storey) closed their mouths, they opened them again to exclaim variations on this theme:  "Oh my gosh that's incredible how does it work and how much does it cost?"  How it works, I won't answer.  I'm not sure I buy the official explanation that it "creates isometric pressure that stimulates circulation" which in turn "firms, tones, and tightens facial muscles."  Whatever.  It's just magic in my book.  By the way, it contains some pretty healthy ingredients like alow vera and ginkgo biloba (maybe it helps your face remember how it used to look).  What is costs is $49.95 a tube [cost has gone up], and the first 90-day period requires three tubes.  After that, a tube could last you up to four months or so.

I've done my whole face once no--people say the twice-lifted side is still noticeable.  I'm going to use ethe product the whole 90 days, then let you know the results.  I kind of like my wrinkles and figure I've earned them, but this is research.  And who can reisist a little modern-day magic???